Full Book Publicity Campaign
The full book publicity service is a custom-designed publicity campaign for your book. As an author, you will work directly with one of our in-house book publicists to create a strategic PR campaign that aims at targeting traditional media outlets (radio / tv) and online media (blogs, websites, etc.).
This service is only available for specific titles based on the scope of the author’s existing platform, the book’s potential audience, and the author’s financial and time commitment to marketing his or her book.
This type of book publicity campaign runs for approximately 90 days and may include pitching more than 50 media contacts, setting up book signings, author speaking events, and more. Our publicity team, national sales team, and Online Media Director will create and execute a media strategy.
In 2011, authors engaging us for this type of campaign have been interviewed and/or featured in the following:
Industry Coverage
Booklist – Kyle Smith
Kirkus – David Stokes
ForeWord – Armen Melikian
Publisher’s Weekly – Cheryl Wills
Television Coverage
CBS Sunday Morning – Nikki Stern
Fox and Friends – Janie Johnson
On the Record – Sonia Tita Puopolo (Publish Green)
The Today Show – Jothy Rosenberg
Good Day Atlanta - Dr. Tom Harbin
San Diego Living - Dr. Neil Farber
Newspaper Coverage
Dallas Morning News – Bobby Haas
Chicago Tribune – Kyle Smith
Boston Herald – Jothy Rosenberg
Fort Worth Star Telegram – David Stokes
USA Today – Jane Battenberg
The Washington Post - John Gamel
Minneapolis Star Tribune – Terry Hitchcock
Regional/National Magazine Coverage
Human Events – Jason Lewis
O Magazine – Trisha Torrey
New Mexico Magazine - Karen Walker
New Jersey Mom - Andrea Katz
Animal Wellness Magazine - Bethanne Elion
It takes a lot of work to get your book into traditional media outlets, but it can be done.
The cost of the full book publicity campaign is between $7,500-$12,000 depending on the scope of the campaign. Contact us for a quote.
