CUSTOMIZED FACEBOOK AUTHOR PAGE

WHAT YOU GET:
- Custom-designed Facebook author page for your book
- Facebook for Authors  eBook
- Social media planning template
- 2 rounds of page revisions
Creating a Facebook author page is the first step to promoting your book on the
world's largest social network. Unlike a personal Facebook page, we are able to
take the Facebook author page a step further and create a custom design centered
on your book. With a professional looking Facebook author page you can start to
build an online social media presence for your book. You will be able to announce
book signings, link to your book’s sales page and interact directly with your fans.
Having a professional Facebook author page will help establish credibility with
potential readers. This package is designed to help you set up, organize and manage
professional social media campaigns for your book.
First we create the Facebook author page for your book. We use your book cover,
author photo and biography to create a professional looking page for your book.
You get two rounds of revisions to make sure that we have the chance to incorporate
your feedback into the design.
We also give you a copy of Facebook for Authors, an eBook we wrote to explain
how to get the most out of your Facebook page. You will find tips for getting started
on Facebook, managing your page and effectively marketing books using Facebook.
The social media planning template will help you organize your Facebook posts on
a daily, weekly or monthly basis. This easy to use planner allows you to simply
fill in the blanks so that you can execute well-planned social media campaigns.
Professional marketers spend time up front planning how and when to post which helps
create a cohesive campaign. Managing a social media page on a weekly basis becomes
much easier when you can just spend five minutes selecting and posting content that
you have already developed. This template, which is in Excel Office format, provides
a simple yet effective system for managing social media content.
NOTE: We suggest that all authors sign up for a personal Facebook account during
this process, as the Facebook author page is first created in our account, but we
eventually need to transfer the administration of the page to you. If you already
have a personal account you can manage your Facebook page from that account as well.
Remember, you just need a Facebook account; you don’t have to have a public-facing
personal profile. The sign up process takes about 2 minutes and can be done here:
www.facebook.com/signup.
FAQs
What is the difference between a Facebook Account and a Facebook Page?
When you sign up at www.facebook.com/signup
you have a Facebook account. Your login will be your email address and you create
a password during the sign up process. Most people use this “account” as a personal
or professional place to manage a public profile. There can only be one account
for each email address.
Alternatively, a Facebook Page is designed specifically to provide information about
an author, business, celebrity, product or cause. You need to have a Facebook account
in order to create a Facebook page. Through your Facebook account you are able to
create and manage multiple Facebook pages. Your Facebook account serves as an admin
system where you can see all of your pages and make changes to them. We require
you to have a Facebook account so that we can give you the ability to edit and manage
your page, however this account does not have to be public-facing.
What are revisions?
After we create the initial design for your Facebook Author page you have the ability
to request changes to the design. This may include color changes, image placement,
text revisions and other creative elements on the page. Since you only get two rounds
of revisions, it is important to completely evaluate the page before your submit
your first round of revisions. The second round of revisions is generally used to
confirm the changes made and perhaps make very minor changes that were missed in
the first round. If you wish to do more than two rounds of revisions to your page,
there will be additional fees for the extra time involved. We try to help keep the
rounds of revisions, and effectively, the cost of this service, down for you.
How do I submit revisions?
All revision requests are to be submitted through the Mill City Press Author Center.
Like all of the services on Mill City Press you will have the ability to review
your page, ask questions, and submit your feedback directly through the admin. You
will also be able to sign off on and provide us additional information for your
page right in the admin.
Can Mill City Press manage my author Facebook Page for me?
Since the key to being effective in social media is creating an authentic voice
for your brand, we feel it is best if the author does the actual interaction on
the page. The marketing eBook and social media planning template are provided to
help give you a professional edge while remaining authentic.